The most defensible use of generative video is not in the final cut. It is in the week before the shoot, when changing your mind is still free.
What to test
- Camera placement. Generate the same scene from three positions and compare how the story reads.
- Pacing. Assemble generated shots at different lengths to find the rhythm before editing real footage.
- Lighting direction. A rough generated still conveys the mood of a backlit frame faster than a written note.
- Coverage lists. Watching a sequence often reveals a missing insert shot that a script did not.
Where it does not help
Generated footage says nothing about what your actual camera, lens or location will produce. It is an alignment tool for the crew, not a prediction of the final image.
Keep it in the pipeline
Store generated previs alongside the shot list. When a client questions a framing decision six weeks later, having the reference available ends the discussion quickly.
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